Billion Dollar Apps

Lextech’s Mobile Business Unit Engagement with Sonic Automotive Highlighted in internetRETAILER

January 3, 2014

  • Tom Caprel Tom Caprel

Lextech’s innovative Mobile Business Unit (MBU) engagement with Sonic has been highlighted in an internetRETAILER article about Mobile Commerce in the automotive space.

“For instance, with one of the new iPad apps, a salesperson can examine with a customer the car she brought in to trade and quickly gather all the information needed for an appraisal. The app then connects to Sonic’s headquarters in Charlotte, N.C., and gives an immediate price quote based what similar cars in the area are selling for.

Sonic began building mobile apps about two and a half years ago, when it found mobile app development company Lextech Global Services through an Apple Inc. recommendation…. The retailer also uses the services of a few other mobile vendors and its in-house I.T. staff to coordinate building the apps, which are also available for Android devices, she says.”

Read more at internetRETAILER, or about Lextech’s MBU Program here.